Keyword Coherence consists in setting up a structured (coherent) strategy to position and implement your keywords. Like ensuring that the site keyword appears in the title, meta description, top H1 tag, and first and final paragraphs.

It also requires that your corresponding long tail keywords (ltk's) are appropriately placed in anchor text, subsequent pages and back links. Being meticulous about this is vital to getting your SERP's to rise, as in "Here’s a Quick Way to Rocket Your Site to No 1 in Google"

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