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Is Search Engine Marketing Recession-Proof?

By akomack 353 days ago from http://blogs.mediapost.com

Mark Simon from MediaPost's SearchInsider speculates that in the (potential) upcoming recession that search engine marketing is not so recession-proof as many in the industry feel. Mark says "While the search ecosystem has never been through a recession ... any further consolidation in these sectors may cause a sizeable spending pullback." Mark also provides his thoughts on how search professionals' salaries may be impacted...

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Tags: search engine marketing pay per click ppc online advertising


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