Online social networking is a growing business, and it has made possible a social marketing model. Web 2.0 has made linking to your projects with proper keywords more powerful than ever, and finding free marketing space is now a real option as a marketing strategy. The top three social networking websites, in the order of their global Alexa rank are MySpace, Facebook and Orkut. All of them have millions of users, and are very effective marketing tools if used right.

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